Journal

If you’re a coach who’s already reached multi-6 or even 7-figures in revenue, you KNOW how much energy goes into client acquisition— Your body’s been keeping score of exactly how long you’ve spent:  crafting the perfect funnel,  dialing in your messaging, and  creating content to build trust before the sale even happens.  But here’s the […]

Whether it’s an intake form or a testimonial collection form, online business owners like you and me use forms to collect important information from our clients all the time.  But what about when your clients either don’t click, delay submitting, fall off halfway through, or just ignore the form entirely? Here are a few strategies […]

AKA exactly what it could look like to install the Post-Sale Profit System in your business’ backend: I’m not going to start by leaning heavy on the pain points: You know all the time and effort and energy and money it costs to launch. You know the tech headaches, the last minute glitches, the Internet’s […]

If you’re a coach who’s made it to 7-figures in revenue… Congratulations!  via GIPHY You’ve done something that only about 10% of coaches ever achieve.  To unlock that accomplishment, you’ve likely: Sold high-value services like intimate 1:1 coaching packages Launched one – or multiple – scalable group coaching program and/or courses, and Mastered the art […]

Keep hearing the words “backend sales”, but not sure what that actually looks like in your online coaching business? This post breaks down the concept of backend sales automations for coaches, and shares 5 things you need to know about selling to the clients you already have. Now, it used to be, if someone started […]

“The fact that I chose to work with you is one of the best decisions I feel that I’ve made” It wasn’t even a question I’d asked… But when I sat down with my client, ​Sue Crites​, to interview her about the work we did together, she dove right into how she feels about her […]

If your offer hasn’t been selling as much as you’d like, don’t beat yourself up over it— ​Instead, use these 5 tips as a starting point to see how you might be able to refine the messaging and marketing assets you’re using to sell your signature offer: 1) Ask yourself if your content is speaking […]

Welcome! This post is a must-read for established women entrepreneurs looking to increase total revenue from their signature package, group coaching program or mastermind without adding more to their already full plate. I’m Katie Peacock, a conversion copywriter, sales funnel strategist, and creator of Your Signature Promise, a messaging-focused mastermind for established women entrepreneurs who […]

Let’s say you’re writing a welcome sequence, an evergreen webinar funnel, an abandoned cart sequence or an onboarding sequence (just to pull a few random examples out of thin air)… Like any writing task tackled by a human, not a robot, half (if not more) of your success is based on what you do before […]

Last week I sent an email professing ​my love of email marketing​ (and dislike for Flodesk as a platform). In it, I talked about the fact that email marketing is STILL reported to have a $3600 return on investment—meaning that for every $1 you spend on email marketing, you should be making $36. Now, if […]