If you’re like most 7-figure coaches, you’ve probably experimented with using AI to understand your audience better. ChatGPT can help you build a buyer profile, optimize your copy from their point of view, and analyze survey results. But – here’s what many successful coaches need to know when it comes to collecting real, valuable customer […]

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Why Customer Feedback Matters More Than AI to your Coaching Business' Bottom Line
Close-up of a hand turning an antique scale, with overlaid text: “The 9 Profit Levers in your Business’ Backend.

If your goal is to increase your coaching clients’ lifetime value, you don’t need to run another launch—you need the backend sales systems most coaching businesses overlook. Yes, I know you might hear the words “profit levers” together and groan… Because it does sound a bit like something a bro marketer might say… Right before […]

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Are you an established coach looking for coaching client retention strategies to help keep your coaching clients longer? And, you know, not just keep them longer, but keep them paying you, over and over again? You’re in the right place. Because improving your coaching client retention is one of the fastest ways for established coaches […]

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Woman sitting at a café with a laptop and coffee, overlaid with the phrase: “How to get clients to actually fill out your forms.”

  Whether it’s an intake form or a testimonial collection form, online business owners like you and me use forms to collect important information from our clients all the time. But what about when your clients either don’t click, delay submitting, fall off halfway through, or just ignore the form entirely? Here are a few […]

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Flat lay with gold rings and lemon on a white table, with bold text: “You’re bleeding money by not implementing backend sales automations.”

AKA exactly what it could look like to install the Post-Sale Profit System in your business’ backend: I’m not going to start by leaning heavy on the pain points: You know all the time and effort and energy and money it costs to launch. You know the tech headaches, the last minute glitches, the Internet’s […]

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Blonde woman in black blazer with overlaid text: “Is your business ready for more easy profit with The Post-Sale Profit System?”

  If you’re a coach who’s made it to multi-6 or 7+ figures in revenue… Congratulations! via GIPHY You’ve done something that only about 10% of coaches ever achieve. To unlock that accomplishment, you’ve likely: Sold high-value services like intimate 1:1 coaching packages Launched one – or multiple – scalable group coaching program and/or courses, […]

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Text overlay on golden-hour leaves reading “5 things you need to know about selling to the clients you already have.”

  Keep hearing the words “backend offer” and “backend sales”, but not sure what that actually looks like in your online coaching business? This post breaks down the concept of backend sales automations for coaches, and shares 5 things you need to know about selling to the clients you already have. Before we dive in, […]

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Pink dahlias in low light with overlaid case study title: “How strategic email automations helped this energy healer make more sales.”

  “The fact that I chose to work with you is one of the best decisions I feel that I’ve made” It wasn’t even a question I’d asked… But when I sat down with my client, ​Sue Crites​, to interview her about the work we did together, she dove right into how she feels about […]

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Woman’s hand holding a champagne glass on a sandy beach, with overlaid text: “Golden opportunities in your signature program.”

  This post is a must-read for established women entrepreneurs looking to increase total revenue from their signature consulting package, group coaching program or mastermind without adding more to their already full plate. I’m Katie Peacock, founder of The Post-Sale Profit Studio and creator of The Post-Sale Profit System. Today, we’re diving into the concept […]

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Coaching Industry Trends for 2026 - How Established Coaches are Increasing Profit without More Pressure

What coaching industry trends are shaping how established coaches increase client retention and profit heading into 2026? Let’s discuss. 2025 has been a weird year (or rather, the most recent in a series of very weird years). Some in the online coaching world have disappeared, or gone back to 9-5s, some have been treading water, […]

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3 Questions to 3X Your Coaching Clients' Lifetime Value

Looking to increase the lifetime value of your coaching clients? You’re in the right place. This post explores how asking 3 strategic questions at 3 specific moments inside your offer ca not only increase your coaching clients’ lifetime value, but also improve your student success rates, increase referrals and help you start making seamless sales […]

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Why Customer Feedback Matters More Than AI to your Coaching Business' Bottom Line

If you’re like most 7-figure coaches, you’ve probably experimented with using AI to understand your audience better. ChatGPT can help you build a buyer profile, optimize your copy from their point of view, and analyze survey results. But – here’s what many successful coaches need to know when it comes to collecting real, valuable customer […]

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If you’re paying for traffic over Black Friday and Cyber Monday, you need these pieces optimized at checkout to get the ROI you deserve. Otherwise, you’re leaking profit at the exact moment your buyers are most primed to convert. Think about it: Black Friday is a holiday about consumption. People expect to buy. They’re eager […]

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Woman working at a laptop, looking distressed by some papers in front of her, with the text: Why Your Launch Revenue Keeps Flatlining as an overlay

If you keep wondering why you put all that effort into your launches—only to watch revenue spike once and then taper off until the next time you’re actively selling—you don’t just have a retention problem. You’re sitting on a massive opportunity to increase coaching revenue between launches with backend sales. I’ve seen it over and […]

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Woman working on a laptop with a white text overlay that reads 3 Tools I Use to Automate Backend Sales

If you’re thinking it’s time to automate backend sales in your coaching biz, you might be wondering if you’re going to have to add a bunch of new tools to your existing tech stack. Maybe you’re dreading the thought of having to switch to a big, clunky, all-in-one CRM to make behaviour-based backend sales work […]

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Confident blonde woman in black blazer, hand on hip, with overlaid text: “The most sustainable revenue stream for more easy money.

Yes, this is a post about backend automations for high-ticket coaches—but before we dive into the profit-generating strategies I love to talk about… Let’s kick things off with a pop quiz! What do these 3 things have in common? Answer? They’re all business assets that, at one point or another, might seem like the “silver […]

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