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As the only boutique marketing agency specializing exclusively in backend sales, this is the place for coaches, consultants and course creators to learn more about maximizing customer retention, customer lifetime value and client results.
If you’re like most 7-figure coaches, you’ve probably experimented with using AI to understand your audience better. ChatGPT can help you build a buyer profile, optimize your copy from their point of view, and analyze survey results. But – here’s what many successful coaches need to know when it comes to collecting real, valuable customer […]
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What coaching industry trends are shaping how established coaches increase client retention and profit heading into 2026? Let’s discuss. 2025 has been a weird year (or rather, the most recent in a series of very weird years). Some in the online coaching world have disappeared, or gone back to 9-5s, some have been treading water, […]
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