Yes, this is a post about backend automations for high-ticket coaches—but before we dive into the profit-generating strategies I love to talk about…
Let’s kick things off with a pop quiz!
What do these 3 things have in common?
- FB ads
- Sell by Chat
- Custom GPTs
Answer?
They’re all business assets that, at one point or another, might seem like the “silver bullet” you need to explode your biz.
Like if you went all in on implementing that one thing in your business…
You’d inevitably “crack the code” on attracting ready-to-buy leads, converting audience members into paying customers in your sleep, and making your offer absolutely irresistible to your ideal clients.
And yet…
FB ads have gotten out-of-control expensive and become a highly competitive market.
Not to mention the fact your audience might be consciously choosing to get off Zuck’s property these days.
^^ It’s no longer safe to assume you’ll be able to maintain your current growth just by getting in front of new audiences on a Meta platform.
Selling in the DMs may work, but it’s not exactly the “set it and forget it” sales system your coaches claimed it could be.
Because sure, you’ve got people in your DMs… But selling them into your higher ticket offers still requires you to have a sales strategy in place…
And trusting that they’ll naturally move from your low-ticket offer to your higher ticket space?
Kind of like swiping right on Tinder and trusting you’ll walk away with a ring. 😏
What about going all-in on AI?
Sure, creating CustomGPTs for your coaching program – or otherwise leveraging AI within your existing offer – is likely a smart move.
But as the marketplace adjusts to expect AI integrations, I predict we’ll see audiences continue to rate RESULTS above features like a CustomGPT.
Which brings me to the 2nd characteristic all 3 of these things share:
Because, yes, FB ads, Selling in the DMs, and adding a CustomGPT can probably all be relied upon to increase sales short term…
…but can you trust them to bring in consistent, significant revenue, month after month after month?
Without having to continue pouring more money into them?
…
I can hear what you’re probably thinking:
“Well, no, but is there even anything that does that? I thought we’d agreed that “set it and forget it” passive income was largely a Bro Marketing Myth?”
And you’re right about the passive income thing.
All systems require optimization.
But there’s one system that’s more reliable than others when it comes to generating consistent, significant revenue without requiring you to keep buying ads from billionaires, making ManyChat work for you or handing over your original IP to an AI tool…
There’s one system that only requires the work you’re already doing to run.
…meaning that without adding any more tasks to your plate, you can 2x, 3x or even 10x how much your average client spends with you.
There’s one system that keeps your best clients buying, frequently, happily, and telling all their friends because, not only does this system make you money, it also helps your clients get better & better results.
Any guesses? 😏
You got it—it’s The Post-Sale Profit System.
And whether you’re a selling a signature course, a year-long mastermind or bespoke consulting services, this system can be adapted to help you:
📈 Increase conversions on your upsell and related offers
🗣️ Increase the number of referrals clients send your way
💪 Increase your student success / course completion / re-enrolment rates
…AND create more effective top-of-funnel content that attracts an audience of people who value what you do and prove it with their money 💳
Ready to talk about what it would look like to install the Post-Sale Profit System in your business’ backend?
On this call, I’ll ask a few quick questions about your audience and offer suite to make sure this system’s a fit, then open myself up like a book to answer any questions you might have.
Once we’re both satisfied you stand to make at least $200,000 with more backend sales, you’ll be invited to a second call, where we’ll scope out your specific requirements in more detail.
No matter what, you’ll walk away with your eyes open to the possibilities that more backend sales would open up to you.
Stop sleeping on this easy profit and put this consistent, significant revenue stream in place:
Talk soon,
Katie
P.S.
I know you probably don’t have “optimize for backend sales” on your 2025 To Do list (yet)…
But one of the best things about The Post-Sale Profit System?
Apart from a couple of calls with me at the beginning of our project, there’s not actually that much for you to do.
My team and I can handle the strategy, execution and implementation of the system – working with your people, as you prefer – meaning you’re free to focus on the work only you can do (strategic thinking, filming B-roll at the beach, and/or feeding your cats, e.g.), while we get your backend sales automations up and running.
As my long-time client, Jane says:
“If you’re looking for a conversion copywriter or messaging strategist, you can trust Katie to get it right, manage the project without a lot of oversight, and deliver an excellent work product.”
– Jane Jones, PhD, Book Coach for Academics, www.rightprose.co
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