The
Post
As the only boutique marketing agency specializing exclusively in backend sales, this is the place for coaches, consultants and course creators to learn more about maximizing customer retention, customer lifetime value and client results.
If you keep wondering why you put all that effort into your launches—only to watch revenue spike once and then taper off until the next time you’re actively selling—you don’t just have a retention problem. You’re sitting on a massive opportunity to benefit from backend sales. I’ve seen it over and over again, even in […]
Read the Post
F
P
If you’re paying for traffic over Black Friday and Cyber Monday, you need these pieces optimized at checkout to get the ROI you deserve. Think about it: Black Friday is a holiday about consumption. People are primed to buy—if they’re getting an unbeatable deal. Assuming you’ve got your front-end strategy figured out, let’s talk about […]
Read the Post
If you keep wondering why you put all that effort into your launches—only to watch revenue spike once and then taper off until the next time you’re actively selling—you don’t just have a retention problem. You’re sitting on a massive opportunity to benefit from backend sales. I’ve seen it over and over again, even in […]
Read the Post
If you’re thinking it’s time to automate backend sales in your coaching biz, you might be wondering if you’re going to have to add a bunch of new tools to your existing tech stack. Maybe you’re dreading the thought of having to switch to a big, clunky, all-in-one CRM to make behaviour-based backend sales work […]
Read the Post
Yes, this is a post about backend automations for high-ticket coaches—but before we dive into the profit-generating strategies I love to talk about… Let’s kick things off with a pop quiz! What do these 3 things have in common? Answer? They’re all business assets that, at one point or another, might seem like the “silver […]
Read the Post
